Part 2: Fall 2015 Labs

18 Social Media with Catalina Toma — 10.02.2015

catalina-tomaIn the Active Teaching Lab on October 2, 2015, Catalina Toma from Communication Science shared her research in social media and strategies and stories of using Twitter in class. Rather than focusing on the specific technology of Twitter, as we did in Shawn Peter’s Active Teaching Lab last spring, Catalina focused more on the challenges of engaging students with social media.

Key Takeaways

  • Have students post highlights from the readings.
  • Create private groups on Facebook.
  • Students didn’t have to post to their public profile.
  • Have students develop their professional profile.
  • Could be done in multiple social media platforms – maybe start with Google+, since all have access through UW.
  • Provide careful structuring for your students for what you want them to do.
  • Consider using a hashtag to organize student tweets.
  • Consider using software (TweetBeam, TwitterFall) to get a live running list of tweets as they come in.
  • This is hard because it is a crossroads between personal and academic space for students.
  • Live in the space yourself before you have your students do it.
  • Participate in the space WITH your students.
  • Social media can be a way to connect your students to experts / authors of papers / the outside world.

If you’re interested in learning more to get up and running with Twitter and social media, watch the videos below and try stepping through the worksheet we created for the session!

The Active Teaching Lab, a Faculty Engagement program, provides a safe space for structured explorations of cool teaching tools and techniques that your colleagues are using to engage students and teach more effectively. During the academic year, labs are held weekly and will be listed on the Active Teaching Lab page.

Catalina’s Social Media Story


Active Teaching Lab eJournal Copyright © 2016 by DoIT Academic Technology and the UW-Madison Teaching Academy; Jennifer Hornbaker; John Martin; Julie Johnson; Karin Spader; Margaret Merrill; Margaret Murphy; and Jeffrey Thomas. All Rights Reserved.

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